Articlegreen2002

A New Approach to Crisis Management

203 citations0/0 files storedJournal of Contingencies and Crisis Management

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Public Relations and Crisis Communication Disaster Management and Resilience Leadership, Behavior, and Decision-Making Studies

Abstract

The key to effective crisis management lies not so much with the writing of detailed manuals (that have a low likelihood of being used, and an even lower likelihood of being useful) and practising location evacuations as with structured and continuous learning processes designed to equip key managers with the capabilities, flexibility and confidence to deal with sudden and unexpected problems/events – or shifts in public perception of any such problems/events.

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