A cross-validity comparison of rating-based and choice-based conjoint analysis modelsWilliam L. Moore2004-08-24articleInternational Journal of Research in Marketing121 citationsclosedNo readable copy stored yet — this record is metadata only.Economic and Environmental ValuationDecision-Making and Behavioral EconomicsConsumer Market Behavior and PricingAbstractNo abstract was published for this record.Citations in this libraryStored only when both papers are in the corpus — 121 citations exist upstream.References1990Conjoint Analysis in Marketing: New Developments with Implications for Research and Practice1988Contingent weighting in judgment and choice.1992Behavioral Decision Research: A Constructive Processing Perspective1983Design and Analysis of Simulated Consumer Choice or Allocation Experiments: An Approach Based on Aggregate Data1982Contingent decision behavior.1996The Evaluability Hypothesis: An Explanation for Preference Reversals between Joint and Separate Evaluations of Alternatives1987Expression theory and the preference reversal phenomena.1983Design and Analysis of Simulated Consumer Choice or Allocation Experiments: An Approach Based on Aggregate DataCited by2022MCDM methods: Practical difficulties and future directions for improvement2020Predicting consumers’ choices in the age of the internet, AI, and almost perfect tracking: Some things change, the key challenges do not2015Accepting or fighting unlicensed usage: Can firms reduce unlicensed usage by optimizing their timing and pricing strategies?