Article2015

Coordination contracts for competitive two-echelon supply chain with price and promotional effort sensitive non-linear demand

Brojeswar Pal · Shib Sankar Sana · Kripasindhu S. Chaudhuri

34 citations0/0 files storedInternational Journal of Systems Science Operations & Logistics

No readable copy stored yet — this record is metadata only.

Supply Chain and Inventory Management Consumer Market Behavior and Pricing Sustainable Supply Chain Management

Abstract

In this study, our objective is to analyse the effects of a competitive supply chain with single commodity, multiple retailers and a common supplier when there is a rivalry among the retailers. The market demand of the product is assumed to be price dependent and to be enhanced by providing effective promotional effort. We also assume that the supplier's wholesale price is the same for all retailers. The retailers determine their market sales price(s) and promotional efforts to optimise the profit from the perspectives of the individual and the whole supply chain. We also analyse the coordination mechanisms among the members of the chain with several contracts and find the optimal range for the contract parameters. Finally, we investigate the model by the collective numerical data and also provide the graphical illustration of the comparison among the coordination mechanisms by the contracts.

Citations in this library

Stored only when both papers are in the corpus — 34 citations exist upstream.

References

2005Supply Chain Coordination with Revenue-Sharing Contracts: Strengths and Limitations 1983Managing Channel Profits 2004Channel Conflict and Coordination in the E‐Commerce Age 1991Price Competition in a Channel Structure with a Common Retailer 1983An Industry Equilibrium Analysis of Downstream Vertical Integration 2008An Industry Equilibrium Analysis of Downstream Vertical Integration 2002Supply Chain Coordination Under Channel Rebates with Sales Effort Effects 2000Channel Dynamics Under Price and Service Competition

Cited by

2022Investigating dual-channel green supply chain considering refurbishing process and product recycling with environmental awareness effort 2021Effects of green innovation and advertisement in an imperfect production‐based competitive supply chain under two‐tier credit facility 2017Three level partial trade credit with promotional cost sharing 2018Uncertain multi-item supply chain with two level trade credit under promotional cost sharing 2018The effect of promotional cost sharing on the decisions of two-level supply chain with uncertain demand

Imported from OpenAlex (CC0) — nothing here is generated.