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Effects of cost and gain ratios, and probability of outcome on ratings of alternative choices

9 references·5 citing·37 second hop

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References

1956Reward probability, amount, and information as determiners of sequential two-alternative decisions.93 cited
1960Effects of range of payoffs as a variable in risk taking.71 cited
1960Likelihood judgments and sequential effects in a two-choice probability learning situation.56 cited
1958Measuring Utility of Money through Decisions36 cited
1964Choice behavior and reward structure28 cited
1961Differential cost, gain, and relative frequency of reward in a sequential choice situation.27 cited
1961Differential monetary gains in a two-choice situation.21 cited
1962Monetary incentive and range of payoffs as determiners of risk taking.18 cited
1962SOME PARAMETERS OF RISK-TAKING BEHAVIOR12 cited

Cited by

1971The Effects of Expected Value Difference and Expected Regret Ratio on Preference Strength8 cited
1973A constrained optimization model of risky decisions8 cited
1984The Relationship Between Preference Strength and Relative Frequency of Choice4 cited
1966Choice behavior and reward structure: Differential payoff4 cited
1968Choice behavior as a function of expected payoff.2 cited

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