Article1999

Lifestyle of the Tight and Frugal: Theory and Measurement

John L. Lastovicka · Lance A. Bettencourt · Renée Shaw Hughner · Ronald Kuntze

644 citations0/0 files storedJournal of Consumer Research

No readable copy stored yet — this record is metadata only.

No open-access location is known for this record yet.

Literature note Cite in a project Citation map

Consumer Behavior in Brand Consumption and Identification Financial Literacy, Pension, Retirement Analysis Consumer Market Behavior and Pricing

Abstract

Who has not known a tightwad? Yet this pervasive consumer trait—being frugal—has been ignored in the scholarly consumer behavior literature. This research articulates the nature of this overlooked consumer trait and then develops, evaluates, and empirically applies a multi-item scale of frugality. The results from a six-study program of empirical research are reported. These studies describe (1) the psychometric properties of a frugality measure, (2) demonstrations of how frugality assists the empirical study of consumer usage and acquisition behaviors, and (3) frugality scale norms from a probability sample of the general adult population.

Paper brief

Loading…

Cite this work

Citation unavailable for this work.

BibTeX RIS CSL-JSON

No public copy is stored for this record, so only the metadata is cited.

Citations in this library

Citation map →

Stored only when both papers are in the corpus — 644 citations exist upstream.

References

1981Evaluating Structural Equation Models with Unobservable Variables and Measurement Error 1992Alternative Ways of Assessing Model Fit 1991Structural Equations with Latent Variables.1992A Consumer Values Orientation for Materialism and Its Measurement: Scale Development and Validation 1989Measurement of Consumer Susceptibility to Interpersonal Influence 1993Price Perceptions and Consumer Shopping Behavior: A Field Study 1990Distinguishing Coupon Proneness from Value Consciousness: An Acquisition-Transaction Utility Theory Perspective 1992A Clinical Screener for Compulsive Buying

Cited by

2011Construct Measurement and Validation Procedures in MIS and Behavioral Research: Integrating New and Existing Techniques1 2003Internal Benefits of Service-Worker Customer Orientation: Job Satisfaction, Commitment, and Organizational Citizenship Behaviors 2014Unraveling the Personalization Paradox: The Effect of Information Collection and Trust-Building Strategies on Online Advertisement Effectiveness 2003Individual Differences in the Centrality of Visual Product Aesthetics: Concept and Measurement

Explore the map →

Papers that cite the same references — the relational fallback while embeddings are still backfilling.

Imported from OpenAlex (CC0) — nothing here is generated.