Competitive intelligence: evidence from Turkish SMEs

Mehmet Ali Köseoğlu · Kemal Karayormuk · John A. Parnell · Michael L. Menefee

24 citations0/0 files storedInternational Journal of Entrepreneurship and Small Business

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Competitive and Knowledge Intelligence Intelligence, Security, War Strategy Business Strategy and Innovation

Abstract

This study investigates competitive intelligence (CI) applications of small and medium-sized enterprises (SMEs) in Turkey. Specific areas of interest include the information gathering process, CI resources, measurement of efficiency, areas where CI-related activities are conducted, contentment throughout the CI process, factors preventing CI activities from being performed, benefits of CI, and perceptions of how CI-related activities are carried out by rivals. Data was collected from SMEs located in the Afyonkarahisar province in Turkey. Results suggest that satisfaction with CI applications does not vary according to sector and employee size. Moreover, whether the CI activities are performed from strategic or tactical viewpoints does not appear to be a function of sector. Suggestions for future research are proposed.

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References

2006Participative Leadership by American and Chinese Managers in China: The Role of Relationships*1998Organizational Determinants of Exporting: Conceptual, Methodological, and Empirical Insights 2002Competitive intelligence in UK firms: a typology 2006The quest for competitive, business and marketing intelligence 2000The influence of voluntarily disclosed qualitative information 2004The influence of information and advice on competitive strategy definition in small‐ and medium‐sized enterprises 2006The strategic planning process: evidence from Turkish firms 2005Competitive intelligence practices of South African and Belgian exporters

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2014Competitive Intelligence Implementation Challenges of Small and Medium-Sized Enterprises 2012Competitive intelligence in Greek furniture retailing: a qualitative approach 2013Competitive Intelligence and Information Technology Adoption of SMEs in Turkey: Diagnosing Current Performance and Identifying Barriers

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