ARE COMPANIES READY FOR COUNTERTRADE?

Constance S. Bates

25 citations0/0 files storedInternational Marketing Review

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Global trade and economics International Business and FDI Law, logistics, and international trade

Abstract

This paper presents the results of a study designed to gather empirical data about countertrade activity by US firms. The focus of the study was to determine the number of firms engaging in countertrade, their general characteristics, their motivations for countertrading, and their expected future level of involvement in countertrade.

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1967International management

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1993Countertrade practices in Japan 1997Survey of countertrade practices in Australia 1992Purchasing's Views on Countertrade 1988Countertrade: Reactive or proactive?1999Australian perceptions and experiences of international countertrade with some international comparisons

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