Enhancing Business Classes with the World Wide Web

Carol E. Brown · Norma Nielson

13 citations0/0 files storedJournal of Education for Business

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Management and Marketing Education Online and Blended Learning Technology-Enhanced Education Studies

Abstract

This article describes how the World Wide Web (WWW) is being used as a tool to improve three classes in the College of Business at Oregon State University. The examples illustrate how other business professors could use the WWW to communicate information about classes, publish teaching materials, teach students to build WWW pages, and test students' skills. The course-specific objectives achieved in these classes included students learning (a) about Internet, World Wide Web, and hypertext; (b) more about one specific subject area; and (c) the rules of copyright law. The WWW projects also support general learning objectives to develop students' organizational skills, writing and presentation skills, ability to coordinate with others, meeting deadlines, and learning to think ahead.

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1983Effects of computer-based teaching on secondary school students.

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2001Using the World Wide Web for teaching improvement 1997Integrating Internet Resources into Marketing Research Curriculum and Instruction 1998Incorporating the Internet into the marketing classroom: Problems, opportunities and thoughts

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