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Violent advertising in fashion marketing

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References

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Cited by

2019Helpful hypocrisy? Investigating ‘double-talk’ and irony in CSR marketing communications39 cited
2011Contesting the social impact of marketing: A re-characterization of women’s fashion advertising36 cited
2009The impact of advertising message strategy – fair labour v. sexual appeal – upon Gen Y consumers' intent to patronize an apparel retailer

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34 cited

2019Grotesque imagery enhances the persuasiveness of luxury brand advertising32 cited

2017What do we know about fashion advertising? A review of the literature and suggested research directions30 cited

2010Violence in Advertising28 cited

2014Shock Advertising: Not So Shocking Anymore. An Investigation among Generation Y26 cited

2009Exploring Gen Y Responses to an Apparel Brand’s Use of Cause-Related Marketing Does Message Matter When It Comes to Support for the Breast Cancer Cause?26 cited

2020A brave new world: embracing sexuality in advertising for apparel26 cited

2018Happiness in Fashion21 cited

2010The “killer” ad: an assessment of advertising violence21 cited

2013Offensiveness of Advertising with Violent Image Appeal: A Cross-Cultural Study21 cited

2007Attitude towards fashion advertisements with political content: impacts of opinion leadership and perception of advertisement message16 cited

2014Presenting the Fashion Object: Analyzing the exhibition Fashioning the Object: Bless, Boudicca, Sandra Backlund1 cited