Performance Measurement of Modular Product Platforms

Abstract

It is a vital issue for producing companies in high wage countries to maximize economies of scale and economies of scope simultaneously. Many companies nowadays use a modular product platform approach to solve this dilemma. The preservation of the modular product platform over the lifecycle is one of the central success factors of this strategy. Therefore, a performance measurement system for modular product platforms is described in this paper. The approach is based on three steps to evaluate the performance of a modular product platform. In the first step the company-specific objectives for the modular product platform are defined and weighted. Afterwards relevant performance figures are identified and integrated into a balanced scorecard model, which is developed for the performance measurement of modular product platforms. At last an evaluation is done, which performance indicators can be obtained automatically by using data from different IT-systems.

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