“Hey, We're from Canada but We're Diverse, Right?”: Neoliberalism, Multiculturalism, and Identity onSo You Think You Can Dance Canada

Abstract

Attentive to the resurgence of dance mania in contemporary popular culture, this article explores multiculturalism (as a component of Canada's national narrative), neoliberalism, and authenticity through an analysis of the first season of the Canadian version of So You Think You Can Dance. As a case study, So You Think You Can Dance Canada provides an interesting juxtaposition whereby dance, commonly associated with freedom, affinity, and authenticity, is represented in the contradictory context of a popular reality television show that emphasizes individualism, hard work, and competitiveness. In addition, the Canadian version emphasizes national identity and multiculturalism against a global backdrop.

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