Factors influencing publication choice: why faculty choose open access

Stefanie Warlick · K.T. L. Vaughan

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Academic Publishing and Open Access Publishing and Scholarly Communication scientometrics and bibliometrics research

Abstract

BACKGROUND: In an attempt to identify motivating factors involved in decisions to publish in open access and open archives (OA) journals, individual interviews with biomedical faculty members at the University of North Carolina at Chapel Hill (UNC-Chapel Hill) and Duke University, two major research universities, were conducted. The interviews focused on faculty identified as early adopters of OA/free full-text publishing. METHODS: Searches conducted in PubMed and PubMed Central identified faculty from the two institutions who have published works in OA/free full-text journals. The searches targeted authors with multiple OA citations during a specified 18 month period. Semi-structured interviews were conducted with the most prolific OA authors at each university. Individual interviews attempted to determine whether the authors were aware they published in OA journals, why they chose to publish in OA journals, what factors influenced their publishing decisions, and their general attitude towards OA publishing models. RESULTS & DISCUSSION: Fourteen interviews were granted and completed. Respondents included a fairly even mix of Assistant, Associate and Full professors. Results indicate that when targeting biomedical faculty at UNC-Chapel Hill and Duke, speed of publication and copyright retention are unlikely motivating factors or incentives for the promotion of OA publishing. In addition, author fees required by some open access journals are unlikely barriers or disincentives. CONCLUSION: It appears that publication quality is of utmost importance when choosing publication venues in general, while free access and visibility are specifically noted incentives for selection of OA journals. Therefore, free public availability and increased exposure may not be strong enough incentives for authors to choose open access over more traditional and respected subscription based publications, unless the quality issue is also addressed.

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References

2006Citation Advantage of Open Access Articles 2001Free online availability substantially increases a paper's impact 2004Do Open-Access Articles Have a Greater Research Impact?2004Comparing the Impact of Open Access (OA) vs. Non-OA Articles in the Same Journals 2004Authors and open access publishing 2004Scholarly communication in the digital environment: what do authors want?

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2011Open access and Scopus: A new approach to scientific visibility from the standpoint of access 2020Discipline-specific open access publishing practices and barriers to change: an evidence-based review 2015Trustworthiness and authority of scholarly information in a digital age: Results of an international questionnaire 2015The citation advantage of author-pays model: the case of Springer and Elsevier OA journals 2018Discipline-specific open access publishing practices and barriers to change: an evidence-based review 2012Open Access Publishing: What Authors Want 2021Faculty Attitudes Towards Article Processing Charges for Open Access Articles

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