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ArticleDigital publics: Tracking and reaching them

Kenneth D. Plowman2015

Article2015

Digital publics: Tracking and reaching them

Kenneth D. Plowman · Robert I. Wakefield · Beki Winchel

25 citations·0/0 files stored·Public Relations Review

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Public Relations and Crisis Communication Digital Marketing and Social Media Media Studies and Communication

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References

1992Basics of Qualitative Research: Grounded Theory Procedures and Techniques.1993Basics of Qualitative Research: Grounded Theory Procedures and Techniques 1994Qualitative Communication Research Methods 2011Social media? Get serious! Understanding the functional building blocks of social media 1940Logic: The Theory of Inquiry.2018MANAGING PUBLIC RELATIONS 1993Excellence in public relations and communication management 1998Managing public relations

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2016Getting Personal!2022Digital strategic communication through digital media-arenas

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Year2015

Typearticle

Published2015-03-06

VenuePublic Relations Review

ISSN-L0363-8111

Languageen

Citations25

Files0 public / 0

ShelfPublic Relations and Crisis Communication

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doi10.1016/j.pubrev.2014.12.007

openalex_workW2039748383

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