A study of normative and informational social influences upon individual judgment.

1955-11-01articleJournal of Abnormal & Social Psychology4,815 citationsclosed

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Psychology of Social Influence Social and Intergroup Psychology Opinion Dynamics and Social Influence

Abstract

Several modifications of the Asch experiment in which the S judges the length of lines in the company of a group of “stooges” who carry out the experimenter's instructions are described. These include a face-to-face situation, an anonymous situation, and a group situation, with self-commitment, publ

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