Technology Trends in Survey Data Collection

Mick P. Couper

199 citations0/0 files storedSocial Science Computer Review

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Survey Methodology and Nonresponse Survey Sampling and Estimation Techniques Focus Groups and Qualitative Methods

Abstract

This article reviews recent and emerging technology developments in survey research. Recent developments include computer-assisted self-interviewing (CASI) methods using audio and/or video, automated telephone interviewing systems (interactive voice response), and the World Wide Web. These developments are already having a profound effect on survey data collection. Newer technological challenges include wireless applications (mobile web) and portable digital devices. These technologies offer many opportunities to expand the way we think of survey data collection, increasing the ways we can interact with survey respondents and expanding the range of stimulus material that can be used. The implications of many of these new developments for survey data quality are yet to be fully understood. This article reviews the state of the field with regard to emerging data collection technologies, and their implications for survey research.

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2000Web Surveys 1998Adolescent Sexual Behavior, Drug Use, and Violence: Increased Reporting with Computer Survey Technology 1990Survey Errors and Survey Costs.2002Harvesting implicit group attitudes and beliefs from a demonstration web site.1989Survey Errors and Survey Costs 2000The Effects of Response Rate Changes on the Index of Consumer Sentiment 2000Consequences of Reducing Nonresponse in a National Telephone Survey 2002Cues that Matter: How Political Ads Prime Racial Attitudes During Campaigns

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