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Previous studies have considered different forms of economic and/or cultural appropriation between status-unequal groups, for example young, White, middle-class people cashing in on the music of urban, African-American culture. In this paper, however, we are interested in what we call ‘lateral appropriation’, the process whereby the discursive capital of one marginalized group is usurped by another similarly marginalized group. In particular, drawing illustrative data from a number of organizational websites, we examine the atheist movement's remetaphorized use of the homosexual ‘closet’ and the related notion of ‘coming out’. Within the framework of critical discourse analysis, we view this particular instance of appropriation as a discursive recontextualization achieved primarily by strategically establishing certain ‘relations of equivalence’ which allow atheists to invoke a more immediately recognized identity politics. Specifically, we show how their appeals to the closet metaphor provide a cathartic vehicle for individual identity formation, activate a marginalized status, and mobilize political action. On this basis, we reflect on the consequences this lateral appropriation might have for the personal and political experiences of homosexuals in the context of a hegemonic order in which marginalized groups are bound to compete over reduced material and symbolic resources.
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