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Promoting customer-retailer relationship building: influence of customer trustworthiness of customer loyalty programme marketing
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Promoting customer-retailer relationship building: influence of customer trustworthiness of customer loyalty programme marketing (2008)Promoting customer-retailer relationship …Loyalty program and communication effectiveness as drivers of store loyalty (2021)Loyalty program and communica…ANALYSIS OF THE EFFECT OF MARKETING MIX ON CONSUMER TRUST AND SATISFACTION ON ONLINE PURCHASING OF ORGANIC FOOD DURING THE OUTBREAK OF THE COVID-19 (2021)ANALYSIS OF THE EFFECT OF MAR…Role of Online Retailers’ Post-sale Services in Building Relationships and Developing Repurchases: A Comparison-Based Analysis Among Male and Female Customers (2020)Role of Online Retailers’ Pos…Perceived relationship investment as a driver of loyalty: The case of Conimbriga Monographic Museum (2018)Perceived relationship invest…Online Shoppers' Satisfaction (2017)Online Shoppers' SatisfactionA Paradigm for Developing Better Measures of Marketing Constructs (1979)Determinants of Long-Term Orientation in Buyer-Seller Relationships (1994)Work and/or Fun: Measuring Hedonic and Utilitarian Shopping Value (1994)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Common method biases in behavioral research: A critical review of the literature and recommended remedies. (2003)G*Power 3: A flexible statistical power analysis program for the social, behavioral, and biomedical sciences (2007)The Commitment-Trust Theory of Relationship Marketing (1994)The Role of Service Recovery in Post-purchase Consumer Behavior During COVID-19: A Malaysian Perspective (2022)A deep learning-based SEM-ANN analysis of the impact of AI-based audit services on client trust (2023)The impact of e-commerce platforms' quality on customer satisfaction and repurchase intention in post COVID-19 settings (2024)A Model of Distributor Firm and Manufacturer Firm Working Partnerships (1990)A National Customer Satisfaction Barometer: The Swedish Experience (1992)Marketing management: analysis. planning. implementation and control (2000)On the relationship between store image, store satisfaction and store loyalty (1998)Implications of Loyalty Program Membership and Service Experiences for Customer Retention and Value (2000)A new criterion for assessing discriminant validity in variance-based structural equation modeling (2014)
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Cited by

  • 2020Role of Online Retailers’ Post-sale Services in Building Relationships and Developing Repurchases: A Comparison-Based Analysis Among Male and Female Customers27 cited
  • 2021Loyalty program and communication effectiveness as drivers of store loyalty22 cited
  • 2018Perceived relationship investment as a driver of loyalty: The case of Conimbriga Monographic Museum20 cited
  • 2021ANALYSIS OF THE EFFECT OF MARKETING MIX ON CONSUMER TRUST AND SATISFACTION ON ONLINE PURCHASING OF ORGANIC FOOD DURING THE OUTBREAK OF THE COVID-199 cited
  • 2017Online Shoppers' Satisfaction6 cited

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