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The study tested the prediction that children in a tempting situation would imitate a model whether he exhibited yielding or resisting behavior. It was further predicted that subjects who observed a model who resisted while engaging in a prosocial alternative activity would resist temptation more than those who observed a model who resisted while remaining idle. Subjects were fourth-grade boys in 2 schools; the model was an adult male. Subjects who observed a yielding model showed significantly more yielding, but Ss who observed a resisting model-whether or not he engaged in a prosocial activity-showed no more resistance than the no model control. The Ss' responses on a Moral Behavior Questionnaire were inconsistently correlated with resistance to temptation. Significant differences between the 2 schools were found on all measures.
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