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On the impact of cooperative advertising and pricing for a manufacturer-retailer supply chain
16 references·0 citing·44 second hop
On the impact of cooperative advertising and pricing for a manufacturer-retailer supply chain (2014)On the impact of cooperative advertising …The Triple-A Supply Chain (2024)The Triple-A Supply ChainVertical Cooperative Advertising and Pricing Decisions in a Manufacturer-Retailer Supply Chain: A Game-Theoretic Approach (2014)Vertical Cooperative Advertis…Vertical cooperative advertising and pricing decisions in a manufacturer–retailer supply chain: A game-theoretic approach (2012)Vertical cooperative advertis…Supply chain coordination through cooperative advertising with reference price effect (2012)Supply chain coordination thr…Competition under manufacturer service and retail price (2011)Competition under manufacture…Cooperative game theory and inventory management (2010)Cooperative game theory and i…Optimal ordering and pricing policies for deteriorating items in one-vendor multi-retailer supply chain (2009)Optimal ordering and pricing …Managing multi-echelon multi-item channels with trade allowances under credit period (2009)Managing multi-echelon multi-…Pricing and two-tier advertising with one manufacturer and one retailer (2007)Pricing and two-tier advertis…The impacts of the full returns policy on a supply chain with information asymmetry (2006)The impacts of the full retur…Supply Chain Coordination with Revenue-Sharing Contracts: Strengths and Limitations (2005)Supply Chain Coordination wit…Optimizing supply chain collaboration based on joint replenishment and channel coordination (2004)Optimizing supply chain colla…Supply Chain Coordination with Contracts (2003)Supply Chain Coordination wit…The Inventory Benefit of Shipment Coordination and Stock Rebalancing in a Supply Chain (2002)The Inventory Benefit of Ship…Manufacturer's Return Policies and Retail Competition (1997)Manufacturer's Return Policie…A one-vendor multi-buyer integrated inventory model (1995)A one-vendor multi-buyer inte…An integrated inventory model for a single supplier-single customer problem (1977)A JOINT ECONOMIC‐LOT‐SIZE MODEL FOR PURCHASER AND VENDOR (1986)“A JOINT ECONOMIC‐LOT‐SIZE MODEL FOR PURCHASER AND VENDOR”: A COMMENT* (1988)A one-vendor multi-buyer integrated inventory model: A comment (1995)The single-vendor single-buyer integrated production-inventory model with a generalised policy (1997)Buyer vendor coordination models in supply chain management (2005)Vertical Integration and Antitrust Policy (1950)Price and Quantity Competition in a Differentiated Duopoly (1984)Quantity precommitment and Bertrand competition yield Cournot outcomes (1989)Closed-Loop Supply Chain Models with Product Remanufacturing (2004)Remanufacturing as a Marketing Strategy (2008)Analysis of Inventory Systems. (1964)Production and inventory management (1983)Operations research models for coalition structure in collaborative logistics (2014)Joint replenishment and carbon trading in fresh food supply chains (2019)Stackelberg game approach for sustainable production-inventory model with collaborative investment in technology for reducing carbon emissions (2020)Consumer Behavior, Retailer Power and Market Performance in Consumer Goods Industries (1974)A Theoretical and Empirical Evaluation of Price Deals for Consumer Nondurables (1981)The power of trust in manufacturer-retailer relationships (1996)Demand Functions in Decision Modeling: A Comprehensive Survey and Research Directions (2013)Multi-item EOQ inventory model in a two-layer supply chain while demand varies with promotional effort (2015)Inventory management and production planning and scheduling (1999)Supply Chain Inventory Management and the Value of Shared Information (2000)The Value of Information Sharing in a Two-Level Supply Chain (2000)Models for Supply Chains in E-Business (2003)An Empirical Analysis of the Effect of Supply Chain Disruptions on Long‐Run Stock Price Performance and Equity Risk of the Firm (2005)Coordination mechanisms of supply chain systems (2006)Mental Accounting and Consumer Choice (1985)Effects of Price, Brand, and Store Information on Buyers' Product Evaluations (1991)Mental Accounting and Consumer Choice (2008)Co-op advertising and emission reduction cost sharing contracts and coordination in low-carbon supply chain based on fairness concerns (2016)Green product supply chain contracts considering environmental responsibilities (2018)Effects of government subsidies on green technology investment and green marketing coordination of supply chain under the cap-and-trade mechanism (2021)Pricing and the Newsvendor Problem: A Review with Extensions (1999)Marketplace, Reseller, or Hybrid: Strategic Analysis of an Emerging E‐Commerce Model (2018)The Bargaining Problem (1950)Price Competition in a Channel Structure with a Common Retailer (1991)Cooperative advertising in a distribution channel with fairness concerns (2012)Joint optimization for coordinated configuration of product families and supply chains by a leader-follower Stackelberg game (2015)Perspectives in supply chain risk management (2006)Understanding the concept of supply chain resilience (2009)From Strategy to Business Models and onto Tactics (2010)Ericsson's proactive supply chain risk management approach after a serious sub‐supplier accident (2004)Managing Disruption Risks in Supply Chains (2005)
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References

  • 2003Supply Chain Coordination with Contracts2,737 cited
  • 2005Supply Chain Coordination with Revenue-Sharing Contracts: Strengths and Limitations2,476 cited
  • 2024The Triple-A Supply Chain1,190 cited
  • 1995A one-vendor multi-buyer integrated inventory model535 cited
  • 1997Manufacturer's Return Policies and Retail Competition467 cited
  • 2012Supply chain coordination through cooperative advertising with reference price effect336 cited
  • 2002The Inventory Benefit of Shipment Coordination and Stock Rebalancing in a Supply Chain194 cited
  • 2012Vertical cooperative advertising and pricing decisions in a manufacturer–retailer supply chain: A game-theoretic approach164 cited
  • 2010Cooperative game theory and inventory management135 cited
  • 2007Pricing and two-tier advertising with one manufacturer and one retailer135 cited
  • 2014Vertical Cooperative Advertising and Pricing Decisions in a Manufacturer-Retailer Supply Chain: A Game-Theoretic Approach126 cited
  • 2011Competition under manufacturer service and retail price121 cited
  • 2004Optimizing supply chain collaboration based on joint replenishment and channel coordination104 cited
  • 2006The impacts of the full returns policy on a supply chain with information asymmetry91 cited

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2009
Managing multi-echelon multi-item channels with trade allowances under credit period
54 cited
  • 2009Optimal ordering and pricing policies for deteriorating items in one-vendor multi-retailer supply chain50 cited
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