InvokingPractical Magic: New Social Movements, Hidden Populations, and the Public Screen

Abstract

This essay explores the relationships between mass media and new social movements with hidden populations. The Neo-Pagan Movement and the film Practical Magic are examined to identify possible relationships between media and movements' identity constructions. Using the concept of polysemy I argue that social movement scholars need to consider the active interpretation and incorporation of media by social movement actors, not only the interpretation and incorporation of the movement by the media. Previous studies primarily examine what the culture industry does to social movements. This study explores what members of movements can do with texts provided by the culture industry.

Cite this work

No public copy is stored for this record, so only the metadata is cited.

Stored only when both papers are in the corpus — 8 citations exist upstream.

Papers that cite the same references — the relational fallback while embeddings are still backfilling.