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The importance of the product life cycle to the industrial marketer
0 references·2 citing·6 second hop
The importance of the product life cycle to the industrial marketer (1976)The importance of the product life cycle …The product life cycle revisited: an integrative review and research agenda (2022)The product life cycle revisi…INDUSTRIAL EXPORT ENCLAVES AND MANUFACTURING CHANGE (1984)INDUSTRIAL EXPORT ENCLAVES AN…An Evolutionary Theory of Economic Change. (1983)Capitalism, Socialism and Democracy (1997)The Theory of Economic Development (2003)A New Product Growth for Model Consumer Durables (1969)Consumers and Their Brands: Developing Relationship Theory in Consumer Research (1998)The Effect of Word of Mouth on Sales: Online Book Reviews (2006)
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  • 2022The product life cycle revisited: an integrative review and research agenda33 cited
  • 1984INDUSTRIAL EXPORT ENCLAVES AND MANUFACTURING CHANGE12 cited

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