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Profiling mobile TV adopters in college student populations of Korea · Study

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ArticleProfiling mobile TV adopters in college student populations of Korea

Hyunjoo Lee2009

Article2009

Profiling mobile TV adopters in college student populations of Korea

Hyunjoo Lee · Jungho Ryu

30 citations·0/0 files stored·Technological Forecasting and Social Change

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Technology Adoption and User Behaviour Media and Digital Communication Multimedia Communication and Technology

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References

1951Coefficient Alpha and the Internal Structure of Tests 2019Diffusion of Innovations 1 1988Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence 1974Foundations of Behavioral Research 1991Effects of Price, Brand, and Store Information on Buyers' Product Evaluations 1967Foundations of Behavioral Research 1984Diffusion of innovations 2005Value-based Adoption of Mobile Internet: An empirical investigation

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2016Strategic management of over-the-top services: Focusing on Korean consumer adoption behavior 2017Sport fans in a “smart sport” (SS) age: drivers of smartphone use for sport consumption 2012Understanding the Characteristics of Early and Late Adopters of Technology 2017Motivation factors influencing intention of mobile sports apps use by applying the unified theory of acceptance and use of technology(UTAUT)2014Towards an understanding of intention to use mobile videos: Impression management, perceived facilitation, and social norms

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Year2009

Typearticle

Published2009-10-24

VenueTechnological Forecasting and Social Change

ISSN-L0040-1625

Languageen

Citations30

Files0 public / 0

ShelfTechnology Adoption and User Behaviour

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doi10.1016/j.techfore.2009.09.004

openalex_workW2061846352

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