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9 citations0/0 files storedInternational Journal of Bank Marketing

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Marketing and Advertising Strategies Innovation and Knowledge Management Service and Product Innovation

Abstract

This article has been withdrawn as it was published elsewhere and accidentally duplicated. The original article can be seen here: 10.1108/03090560010342485. When citing the article, please cite: A. Lievens, R.K. Moenaert, (2000), “Communication flows during financial service innovation”, European Journal of Marketing , Vol. 34 Iss: 9/10, pp. 1078 - 1110.

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References

1988Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence 1979A Paradigm for Developing Better Measures of Marketing Constructs 1979The Social Psychology of Organizations.1955Construct validity in psychological tests.1969The social psychology of organizing 1986Organizational Information Requirements, Media Richness and Structural Design 1973Designing Complex Organizations 1984Toward a Model of Organizations as Interpretation Systems

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