Mobile Business Services

Jukka Alanen · Erkko Autio

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Digital Innovation in Industries Business Strategies and Innovation Information Technology Governance and Strategy

Abstract

Mobile business services are attracting increasing attention and they promise a multibillion dollar market whose characteristics are quite distinct compared to mobile consumer services. Competitive activity among players keen on tapping into this opportunity is increasing rapidly. In this article, we look at mobile business services from a strategic business perspective. We chart the mobile business services landscape and discuss the underlying market drivers and potential end-user benefits. Additionally, we describe the competitive landscape and discuss the relative positions of the primary player groups.Request access from your librarian to read this chapter's full text.

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1997A Revolution in Interaction

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2009An Empirical Research on the Determinants of User M-Commerce Acceptance 2008Mobile technologies adoption: An exploratory case study 2008Once Built Well, They Might Come: An Empirical Study of Mobile E-Mail 2010Theoretical Evaluation Models Used in Mobile Work Context

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