Conceptualizing Paths of Growth for Technology-Based Born-Global Firms Originating in a Small-Population Advanced Economy

Abstract

This article presents a conceptual framework of corporate growth strategies for technology-based born-global companies that originate in small advanced economies. The framework is grounded in the analysis of two case studies of mature Israeli technology-based born-global companies. The proposed framework suggests that in order to continue successful growth, technology-based born global firms can continue along three axes: customer scope, country scope, and product scope. It is proposed that growth along the customer axis is more frequently implemented by means of greenfield strategies, growth along the country axis is more frequently implemented by means of network utilization, and growth along the product axis is more frequently implemented by means of mergers and acquisitions. It is further suggested that such firms will most frequently choose to develop along one axis of growth at a time.

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