Student Bias against POM Coursework and Manufacturing

Abstract

Students have traditionally shied away from the production and operations management (POM) courses offered in schools of business in favour of financial and marketing coursework. Looks at proposed reasons for this phenomenon and surveys students regarding their perceptions of the POM discipline and careers in manufacturing. While a number of suspicions are confirmed, some surprising perceptions are uncovered. A strategy for overcoming possible bias is offered.

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