Article1996

The age of greenwashing∗

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Corporate Social Responsibility Reporting Environmental Sustainability in Business Public Relations and Crisis Communication

Abstract

"Relief is on the way for PR clients on the environmental front... Green PR people are advised to ride the Republican fueled anti-environmental backlash as far as possible. But they should not be greedy because overreaching may come back to haunt them once the sun sets on the pro-business Republicans and greenies are again on the rise." - O'Dwyer's PR Services1

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References

1991On the Threshold: Environmental Changes as Causes of Acute Conflict 1987Selling Science: How the Press Covers Science and Technology 1992The Development dictionary: a guide to knowledge as power 1995The Revolt of the Elites and the Betrayal of Democracy.1992Earth in the Balance: Ecology and the Human Spirit 1992Galileo's Revenge: Junk Science in the Courtroom 1990Lords of poverty: the power, prestige, and corruption of the international aid business 1997Toxic Sludge Is Good for You! Lies, Damn Lies, and the Public Relations Industry

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2025Examining the impact of greenwashing on customer boycott intentions: the mediating role of green confusion

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