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The paper introduces the concept of territorial assets and discusses their role for regional development. Focusing on European societies and taking into account different strands of the literature on place and territorial capital, we argue that the endowment with – and mobilization of – such territorial assets could be seen as a key aspect of regional policy, producing changes in the attraction (and/or retention) of specific segments of population and, in a longer-term perspective, influencing sustainable development strategies. In this light, ‘territorial attractiveness’ – characterized in this paper in both conceptual and operational terms – is presented as a powerful element in European spatial policy, allowing regional development strategies to be more systematically integrated under an overall objective of territorial cohesion, while taking into account their implications in terms of human mobility.
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