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The impact of mass communication campaigns in the health field · Study

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ArticleThe impact of mass communication campaigns in the health field

Rina Alcalay1983

Article1983

The impact of mass communication campaigns in the health field

56 citations·0/0 files stored·Social Science & Medicine

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Media Influence and Health Public Health Policies and Education Behavioral Health and Interventions

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References

1978Social Learning Theory.1972The Agenda-Setting Function of Mass Media 2007The structure and function of communication in society 1980Behavioral Medicine: Changing- Health Lifestyles 1948Mass communication popular taste and organized social action.1967Theories of attitude change 2024Public communication campaigns 1981Health and Medicine on Television

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1992Uneven progress: Social psychology and the study of attitudes.2000Using the Parallel Process Model to Prevent Firearm Injury and Death: Field Experiment Results of a Video-Based Intervention 1997Factors Distinguishing Regular Readers of Breast Cancer Information in Magazines 1995An examination of the effect of culture on pro‐social messages directed at African‐American at‐risk youth 1994Social marketing: Conceptual and pragmatic observations from a current Australian campaign

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Year1983

Typearticle

Published1983-01-01

VenueSocial Science & Medicine

ISSN-L0277-9536

Languageen

Citations56

Files0 public / 0

ShelfMedia Influence and Health

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doi10.1016/0277-9536(83)90359-3

openalex_workW2083488232

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