Regulation, integration and sustainability in the cultural sector

Abstract

The paper examines the hypothesis of vertical integration between heritage and the performed arts. This is often a response to scarcity, and in many cases it implies conversion of heritage back to its original function. Various issues arise, due to the dilemma given by the potential cost for future generations of a more intensive present exploitation. On the other hand, many benefits are likely to be generated on cultural, economic and financial grounds. Furthermore, the decision‐making processes become quite complex, and adequate changes in regulation are necessary in order to make such a vertical integration consistent with culturally sustainable growth.

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