The networks producing television programmes in the Cologne media cluster: new firm foundation, flexible specialization and efficient decision‐making structures

Abstract

Based on the example of the production network of television (TV) programmes in Cologne's media cluster, this article will examine two aspects in order to obtain a deeper understanding of how localized production networks arise and how they function. First of all, the role of the founding of new firms within a localized production network will be analysed in detail. As a second step, the decision structures within the production network will be discussed. In this context the question arises as to how the parts of a particular production chain are linked together and how a smooth production flow can be guaranteed. The theoretical findings will be verified by an empirical study of the networks producing TV programmes in Cologne.

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