Satisfaction/Dissatisfaction with Food Shopping Among Elderly Consumers

Joseph Barry Mason · William O. Bearden

43 citations0/0 files storedJournal of Consumer Affairs

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Consumer Retail Behavior Studies Aging, Elder Care, and Social Issues Consumer Behavior and Marketing Influence

Abstract

The food shopping behavior of 110 elderly households in a standard metropolitan statistical area was examined. Data were collected by personal interview concerning the shopping behavior problems of elderly consumers and the frequency and types of dissatisfaction with food products purchased. Implications and directions for further research are suggested for those concerned with the role of the elderly in the marketplace.

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2025Advances in Consumer Research 1978Conceptualization and Measurement of Consumer Satisfaction and Dissatisfaction 1991Consumer Satisfaction, Dissatisfaction, and Complaining Behavior 1977Age Differences in Information Processing: A Perspective on the Aged Consumer 1976In-Home Shoppers. An Overview 1974The Use of Information Sources by the Aged Consumer 1977Patterns of Personal Crime Against the Elderly: Findings from a National Survey 1974Stereotypes of the Aged

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1988Determinant Behavior Characteristics of Older Consumers 2013Cognitive age and grocery-store patronage by elderly shoppers 1985Response of Elderly Consumers to their Portrayal by Advertisers 2011Patronage behaviour of elderly supermarket shoppers – antecedents andunobserved heterogeneity 2021A Theoretical Framework on the Determinants of Food Purchasing Behavior of the Elderly: A Bibliometric Review with Scientific Mapping in Web of Science 2019

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