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Why Use Business Simulations?

18 citations0/0 files storedExecutive Development

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Management and Marketing Education Educational Games and Gamification Innovative Teaching Methodologies in Social Sciences

Abstract

Examines the design, development and use of a computer‐based simulation as part of a course for executives in a leading insurance company. Uses the case to show the benefits of such approaches to learning.

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1997Business simulations: dynamic, computer based case studies for management development

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