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Tables Foreword by John Lent Preface Introduction A Brief Review of the Internationalization of Mass Media Media Internationalization and Some Related Theories History, System, and Structure of China's Communication, Media, and Television Television Program Importation Since the Reform External and Internal Factors Contributing to Changes in Program Importation Interpreting the Ups and Downs New Situations, New Policies, and New Trends in the 1990s Conclusion Appendix: Chronology of Important Events of Chinese Television, 1956-1996 Bibliography Index
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