The Creative Economy in Iowa

Abstract

This study, sponsored and funded by the Iowa Department of Cultural Affairs, describes the creative content and the creative structure of the Iowa economy. Creative content refers to the mix of occupations requiring high levels of artistic, design, scientific, engineering, or professional skill. Creative structure refers to the mix of industries producing technically or artistically creative goods and services, or those industries employing a high fraction of creative occupations. This study represents a broad inventory of the creative composition of the Iowa economy with an eye towards defining its size and scope, measuring how it compares with the U.S., and discerning the value of the creative economy to the larger Iowa economy.

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