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Basic concepts and principles of marketing
3 references·0 citing·9 second hop
Basic concepts and principles of marketing (1986)Basic concepts and principles of marketingMarketing for nonprofit organizations (2008)Marketing for nonprofit organ…Marketing nonprofit organizations (1981)Marketing nonprofit organizat…Marketing for Nonprofit Organizations (1975)Marketing for Nonprofit Organ…Temporal influences on image change (1986)Altruism as a motivation to volunteer (1991)The Impact of Tiananmen Square on China's Tourism Image (1992)A Framework for Developing an Effective Mission Statement (1970)A Framework for Promoting Cooperation (1991)A benefit segmentation of the major donor market (1994)Marketing Higher Education: Benefits and Risks for the American Academic System (1980)Persistence among adult basic education students in pre-GED classes (1999)What Motivates Which Volunteers? Psychographic Heterogeneity Among Volunteers in Australia (2007)
this work references cited by second hop

References

  • 2008Marketing for nonprofit organizations465 cited
  • 1975Marketing for Nonprofit Organizations281 cited
  • 1981Marketing nonprofit organizations207 cited

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