Assessing the Field of Media Management and Economics Research: Looking Back, Looking Forward

Alan B. Albarran

14 citations0/0 files storedPalabra Clave

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Journalism and Media Studies Media Studies and Communication Media and Digital Communication

Abstract

I am honored to be asked by my friend and colleague, Dr. Germán Arango, to provide a contribution to this special issue of Palabra Clave devoted to the topic of media markets and industries, which also will serve to relaunch the Latin American Media Management Association (LAMMA)

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References

2006Handbook of Media Management and Economics 2018Handbook of Media Management and Economics 2006Theoretical Approaches in Media Management Research 2010The laws of disruption: harnessing the new forces that govern life and business in the digital age

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