Mobility barriers and strategic groups

Briance Mascarenhas · David A. Aaker

208 citations0/0 files storedStrategic Management Journal

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Merger and Competition Analysis Business Strategies and Innovation Business Strategy and Innovation

Abstract

Abstract A procedure for identifying strategic groups based on mobility barriers is recommended and illustrated. The strategic groups identified were observed to exhibit group membership stability and differences in profitability.

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References

1957Barriers to New Competition 1956Barriers to New Competition 1977From Entry Barriers to Mobility Barriers: Conjectural Decisions and Contrived Deterrence to New Competition*1979The Structure within Industries and Companies' Performance 1986Strategic groups: Theory, research and taxonomy 1979The Structure Within Industries and Companies' Performance 1987Counting Your Customers: Who-Are They and What Will They Do Next?1989Managing Assets and Skills: The Key to a Sustainable Competitive Advantage

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