A Multifaceted Analysis of Tourism Satisfaction

Janet D. Neal · Doğan Gürsoy

195 citations0/0 files storedJournal of Travel Research

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Diverse Aspects of Tourism Research Customer Service Quality and Loyalty Recreation, Leisure, Wilderness Management

Abstract

The objective of this research was to provide empirical evidence that satisfaction with travel and tourism services is the result of satisfaction during various stages of the tourism experience. The Leiper model of the tourism system was used as the theoretical underpinning from which a structural model was generated and analyzed. Data were collected via self-reported measure from Virginians who had recently traveled. LISREL-8 was used with the Maximum Likelihood Method of Estimation. The findings indicated that tourists' level of satisfaction or dissatisfaction during various stages of travel affect their overall satisfaction with travel and tourism services.

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References

1981Evaluating Structural Equation Models with Unobservable Variables and Measurement Error 1988Structural equation modeling in practice: A review and recommended two-step approach.1990Comparative fit indexes in structural models.1980Significance tests and goodness of fit in the analysis of covariance structures.1980A Cognitive Model of the Antecedents and Consequences of Satisfaction Decisions 1992Measuring Service Quality: A Reexamination and Extension 1995Testing Structural Equation Models.1982Mail and Telephone Surveys: The Total Design Method.

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