The Emotional Effects of News Frames on Information Processing and Opinion Formation

Rinaldo Kühne · Christian Schemer

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Media Studies and Communication Social and Intergroup Psychology Media Influence and Health

Abstract

Current approaches explain the effects of news frames on judgments in terms of cognitive mechanisms, such as accessibility and applicability effects. We investigated the emotional effects of two news frames—an “anger” frame and a “sadness” frame—on information processing and opinion formation. We found that the two frames produced different levels of anger and sadness. Furthermore, the anger frame increased the accessibility of information about punishment and the preference for punitive measures in comparison with the sadness frame and the control group. In contrast, the sadness frame increased the accessibility of information about help for victims and the preference for remedial measures. More importantly, these effects were mediated by the anger and sadness that were elicited by the news frames.

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References

1993Framing: Toward Clarification of a Fractured Paradigm 1991Emotion And Adaptation 1997The Psychology of Attitudes 2005What are emotions? And how can they be measured?1985Patterns of cognitive appraisal in emotion.2000Beyond valence: Toward a model of emotion-specific influences on judgement and choice 2010Compassion: An evolutionary analysis and empirical review.1993Framing analysis: An approach to news discourse

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