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Do shared features of offered alternatives have an effect in consumer choice?
16 references·2 citing·41 second hop
Do shared features of offered alternatives have an effect in consumer choice? (2007)Do shared features of offered alternative…1. Decision Theory and Human Behavior (2014)1. Decision Theory and Human …Violations of Branch Independence in Choices between Gambles (1996)Violations of Branch Independ…The Effect of Common and Unique Features in Consumer Choice (1996)The Effect of Common and Uniq…Cancellation and Focus: The Role of Shared and Unique Features in the Choice Process (1995)Cancellation and Focus: The R…Meaningful Brands from Meaningless Differentiation: The Dependence on Irrelevant Attributes (1994)Meaningful Brands from Meanin…Meaningful Brands from Meaningless Differentiation: The Dependence on Irrelevant Attributes (1994)Meaningful Brands from Meanin…Feature matching, unique features, and the dynamics of the choice process: Predecision conflict and postdecision satisfaction (1991)Feature matching, unique feat…Prospect theory: An analysis of decision under risk (1988)Prospect theory: An analysis …Decision analysis and behavioral research (1986)Decision analysis and behavio…Prospect Theory: An Analysis of Decision under Risk (1979)Prospect Theory: An Analysis …An Information Processing Theory of Consumer Choice (1979)An Information Processing The…Task complexity and contingent processing in decision making: An information search and protocol analysis (1976)Task complexity and contingen…Elimination by aspects: A theory of choice. (1972)Elimination by aspects: A the…Reversals of preference between bids and choices in gambling decisions. (1971)Reversals of preference betwe…Inconsistent preferences among gambles. (1971)Inconsistent preferences amon…Intransitivity of preferences. (1969)Intransitivity of preferences.Subjective Importance of a Common Feature Decides Its Consideration in Multi-attribute Decision-making (2021)Subjective Importance of a Co…Differentiate or Imitate? The Role of Context-Dependent Preferences (2013)Differentiate or Imitate? The…The theory of decision making. (1954)Judgment Under Uncertainty: Heuristics and Biases. (1984)Individual differences in reasoning: Implications for the rationality debate? (2000)Heuristics and Biases: The Psychology of Intuitive Judgment (2004)Best-worst multi-criteria decision-making method (2014)The Theory of Buyer Behavior (1971)The Experiential Aspects of Consumption: Consumer Fantasies, Feelings, and Fun (1982)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty (2001)Individual Choice Behavior: A Theoretical Analysis. (1960)Comparison of Bayesian and regression approaches to the study of information processing in judgment (1971)Features of similarity. (1977)Discrete Choice Methods with Simulation (2001)Construal-level theory of psychological distance. (2010)Human Problem Solving (1972)Conjoint Analysis in Marketing: New Developments with Implications for Research and Practice (1990)Long-term working memory. (1995)Constructive Consumer Choice Processes (1998)Individual Choice Behavior (1962)Formative assessment and the design of instructional systems (1989)Advances in prospect theory: Cumulative representation of uncertainty (1992)Decision Analysis: Introductory Lectures on Choices Under Uncertainty. (1969)Measuring Utility by a Single-Response Sequential Method (1964) (1974)Norm theory: Comparing reality to its alternatives. (1986)Contingent weighting in judgment and choice. (1988)Investor Psychology and Asset Pricing (2001)Markets and Hierarchies: Analysis and Antitrust Implications. (1976)Organizational Strategy, Structure, and Process (1978)Do Customer Loyalty Programs Really Work (1997)The Effect of Time Pressure on Consumer Choice Deferral (1999)Destination Branding: Insights and Practices from Destination Management Organizations (2005)Advances in Consumer Research (2025)Risk, Ambiguity, and the Savage Axioms (1961)Judgment under Uncertainty: Heuristics and Biases (1975)The Framing of Decisions and the Psychology of Choice (1981)Exploration and Exploitation in Organizational Learning (1991)Explicating dynamic capabilities: the nature and microfoundations of (sustainable) enterprise performance (2007)Theory of games and economic behavior (2019)Rational and personal aspects of risk (1980)Predicting How People Play Games: Reinforcement Learning in Experimental Games with Unique, Mixed Strategy Equilibria (1998)Decomposing Product Innovativeness and Its Effects on New Product Success (2006)
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References

  • 1979Prospect Theory: An Analysis of Decision under Risk48,459 cited
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  • 1972Elimination by aspects: A theory of choice.3,365 cited
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  • 1991Feature matching, unique features, and the dynamics of the choice process: Predecision conflict and postdecision satisfaction126 cited
  • 1995Cancellation and Focus: The Role of Shared and Unique Features in the Choice Process

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125 cited
  • 1996Violations of Branch Independence in Choices between Gambles100 cited
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    • 2013Differentiate or Imitate? The Role of Context-Dependent Preferences33 cited
    • 2021Subjective Importance of a Common Feature Decides Its Consideration in Multi-attribute Decision-making0 cited