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Sex differences in the content and style of medical advertisements · Study

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ArticleSex differences in the content and style of medical advertisements

Jane Emery Prather1975

Article1975

Sex differences in the content and style of medical advertisements

Jane Emery Prather · Linda S. Fidell

122 citations·0/0 files stored·Social Science & Medicine (1967)

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Media, Gender, and Advertising Pharmaceutical industry and healthcare Sex and Gender in Healthcare

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1972The Future Of Marriage

Cited by

1977Sex differences in the expression of depressive responses on the Beck Depression Inventory.1987The butterfly and the serpent: Culture, psychopathology and biomedicine 2004Gender Sex-Role Portrayals in International Television Advertising over Time: The Australian Experience 1991Psychotropic-Drug Prescribing for Women 1985Role Portrayals in British Magazine Advertisement 1982Women and Psychotherapy 1979Women in Advertisements: Retrospect and Prospect 1982Sex differences in coping with depression

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Details

Year1975

Typearticle

Published1975-01-01

VenueSocial Science & Medicine (1967)

ISSN-L0037-7856

Languageen

Citations122

Files0 public / 0

ShelfMedia, Gender, and Advertising

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doi10.1016/0037-7856(75)90154-7

openalex_workW2114364569

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