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Purpose and object of anti-consumption · Study

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ArticlePurpose and object of anti-consumption

Rajesh Iyer2008

Article2008

Purpose and object of anti-consumption

Rajesh Iyer · James A. Muncy

404 citations·0/0 files stored·Journal of Business Research

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Consumer Behavior in Brand Consumption and Identification Environmental Sustainability in Business Consumer behavior in food and health

Abstract

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Citations in this library

Stored only when both papers are in the corpus — 404 citations exist upstream.

References

1988Structural equation modeling in practice: A review and recommended two-step approach.1988On the Evaluation of Structural Equation Models 1990Comparative fit indexes in structural models.1979A Paradigm for Developing Better Measures of Marketing Constructs 1997Motivation and Personality 2025Advances in Consumer Research 2015Mind, Self, and Society 1990The Service Encounter: Diagnosing Favorable and Unfavorable Incidents

Cited by

2014Sustainability marketing research: past, present and future 2017Inside the sustainable consumption theoretical toolbox: Critical concepts for sustainability, consumption, and marketing 2013Consciousness for sustainable consumption: scale development and new insights in the economic dimension of consumers’ sustainability 2016Anti‐consumption, Materialism, and Consumer Well‐being 2015The revenge of the consumer! How brand moral violations lead to consumer anti-brand activism 2015Environmental concern and environmental purchase intentions: The mediating role of learning strategy 2011Intentional non‐consumption for sustainability 2020The Activist Company: Examining a Company’s Pursuit of Societal Change Through Corporate Activism Using an Institutional Theoretical Lens

Details

Year2008

Typearticle

Published2008-03-06

VenueJournal of Business Research

ISSN-L0148-2963

Languageen

Citations404

Files0 public / 0

ShelfConsumer Behavior in Brand Consumption and Identification

Identifiers

doi10.1016/j.jbusres.2008.01.023

openalex_workW2117313724

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