Formulation, Implementation, and Control of Competitive Strategy

John A. Pearce

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Business Strategies and Innovation Management and Organizational Practices Strategic Planning and Analysis

Abstract

Contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident throughout this 12-chapter text-only book. Formulation, Implementation, and Control of Competitive Strategy is the softcover, text-only version of Pearce and Robinson's Strategic Management. Pearce and Robinson present a pedagogical model for instructors who desire quantitative analysis. The financial data available here should appeal to instructors and the strong coverage of Business Week material provides a currency to the text.

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