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After 15 years’ negotiation, China officially became a member of the World Trade Organization (WTO) on November 10, 2001 in Doha, Qatar, at the fourth ministerial meeting of the WTO. China’s accession to the WTO will inevitably influence every sphere of society, especially in such sectors as international trade and education. This paper reports on a survey into the impact of China’s entry into the WTO on business professionals and college English instruction. In the survey, 400 people in 126 business and trading companies from five cities in Zhejiang province, the People’s Republic of China, were polled on issues related to the learning and teaching of English with reference to China’s entry into the WTO. The results of this survey are discussed with reference to college English instruction and the in‐service training of business professionals in export‐related fields.
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