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Probability and Mode of Acquisition Effects on Choices Between Hedonic and Utilitarian Options

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References

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1982Hedonic Consumption: Emerging Concepts, Methods and Propositions5,610 cited
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1999Preference reversals between joint and separate evaluations of options: A review and theoretical analysis.778 cited

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1998Less is better: when low-value options are valued more highly than high-value options405 cited

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