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Rejoinder—Can Behavioral WOM Measures Provide Insight into the Net Promoter© Concept of Customer Loyalty?

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References

2004The One Number You Need to Grow2,046 cited
2006The Value of Different Customer Satisfaction and Loyalty Metrics in Predicting Business Performance540 cited

Cited by

2013Consumption‐Focused Self‐Expression Word of Mouth: A New Scale and Its Role in Consumer Research95 cited
2011Is the Net Promoter Score a reliable performance measure?21 cited
2014It’s all relative: how customer-perceived competitive advantage influences referral intentions20 cited
2011The gender bias of the Net Promoter Score16 cited
2013What’s the Buzz about the Store? A Comparative Study of the Sources of Word of Mouth and Customer Satisfaction and their Relationships with Sales Growth6 cited
2024Sustainability in the Indonesian Public Transportation System: NPS-Based Performance Analysis of Transjakarta2 cited

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