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ArticleA multi-layered approach to CRM implementation: An integration perspective

David J. Finnegan2009

Article2009

A multi-layered approach to CRM implementation: An integration perspective

David J. Finnegan · Wendy L. Currie

142 citations·0/0 files stored·European Management Journal

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Corporate Governance and Management Information Technology Governance and Strategy ERP Systems Implementation and Impact

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References

1984Case Study Research: Design and Methods 1991Case Study Research: Design and Methods 2000Using Technology and Constituting Structures: A Practice Lens for Studying Technology in Organizations 1989The Social Construction of Technological Systems 2017Perceiving, Acting and Knowing 2002Avoid the four perils of CRM.2000Customer Relationship Management (CRM) in financial services 2005Systems integration: a core capability of the modern corporation

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Year2009

Typearticle

Published2009-05-30

VenueEuropean Management Journal

ISSN-L0263-2373

Languageen

Citations142

Files0 public / 0

ShelfCorporate Governance and Management

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doi10.1016/j.emj.2009.04.010

openalex_workW2146032201

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