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STRATEGIC INFLUENCE OF PROMOTIONAL MIX ON ORGANISATION SALE TURNOVER IN THE FACE OF STRONG COMPETITORS
4 references·0 citing·11 second hop
STRATEGIC INFLUENCE OF PROMOTIONAL MIX ON ORGANISATION SALE TURNOVER IN THE FACE OF STRONG COMPETITORS (2011)STRATEGIC INFLUENCE OF PROMOTIONAL MIX ON…Simply Marketing Communications (2005)Simply Marketing Communicatio…Business Management: an Introduction (1997)Business Management: an Intro…Management: Theory and practice (1992)Management: Theory and practi…The Role of Sponsorship in the Marketing Communications Mix (1991)The Role of Sponsorship in th…Managing knowledge and intellectual capital for improved organizational innovations in the construction industry: an examination of critical success factors (2004)Transformational vs. Transactional Leadership Theories: Evidence in Literature (2013)Motivation in Learning (2020)The Influence of Social Alliances with Sports Teams on Intentions to Purchase Corporate Sponsors' Products (2000)Social identity effects in a belief-attitude-intentions hierarchy: Implications for corporate sponsorship (2001)Research on Corporate Philanthropy: A Review and Assessment (2013)Building Brand Equity through Advertising (2014)Effects of Personal Selling on Sales: A Case of Women Groups in Imenti North District, Meru County, Kenya (2015)Geo-Marketing Segmentation with Deep Learning (2021)The consumer-perceived risk associated with the intention to purchase online (2008)A framework for crafting and implementing a congregational strategy in the local congregations of the Reformed Churches of South Africa (2012)
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References

  • 1992Management: Theory and practice764 cited
  • 1991The Role of Sponsorship in the Marketing Communications Mix464 cited
  • 2005Simply Marketing Communications56 cited
  • 1997Business Management: an Introduction15 cited

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