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Women Running “as Women”: Candidate Gender, Campaign Issues, and Voter-Targeting Strategies

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References

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1996The Political Consequences of Being a Woman: How Stereotypes Influence the Conduct and Consequences of Political Campaigns408 cited
2000Do Citizens Apply Gender Stereotypes to Infer Candidates' Ideological Orientations?393 cited

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2003Sex and the Grand Old Party250 cited
2018Playing the Woman Card: Ambivalent Sexism in the 2016 U.S. Presidential Race242 cited
2019The Application of Social Role Theory to the Study of Gender in Politics238 cited
2012Is She “Man Enough”? Women Candidates, Executive Political Offices, and News Coverage

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218 cited

2013The Relationship Between Campaign Negativity, Gender and Campaign Context192 cited

2015“You Tweet Like a Girl!”169 cited

2005Do Women Candidates Play to Gender Stereotypes? Do Men Candidates Play to Women? Candidate Sex and Issues Priorities on Campaign Websites166 cited

2007Is There a “Gender Affinity Effect” in American Politics?164 cited

2011It's My Campaign I'll Cry if I Want to: How and When Campaigns Use Emotional Appeals160 cited

2011Gender Interactions within Hierarchies: Evidence from the Political Arena159 cited

2016Gendered campaign tweets: The cases of Hillary Clinton and Donald Trump135 cited

2006Symbolic Mobilization?133 cited

2009The Role of Gender Stereotypes in U.S. Senate Campaigns131 cited